Official NUC CCMAS syllabus

FUD 312 — Product Marketing and Merchandising

FUD department course · Nigerian universities

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What you'll be able to do (official learning outcomes)

ability to identify and respond to market forces
skills to conduct marketing research and develop effective strategies
expertise for product packaging for market appeal; and
demonstrate ability to develop adequate transport and distribution network

Course contents

Meaning, functions, types and uses of merchandising. Marketing rudiments of the furniture produced,(documentation, portfolio development, packaging and transportation, advertising, presentation, exhibition). Architecture 97 New

Source: the Nigerian Universities Commission (NUC) Core Curriculum and Minimum Academic Standards (CCMAS). StudyOps loads this syllabus automatically when you study FUD 312.

FUD 312 — Product Marketing and Merchandising

What you'll be able to do (official learning outcomes)

Course contents

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