Official NUC CCMAS syllabus

TRM 408 — Tourism Economics, trade and Marketing

TRM department course · Nigerian universities

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What you'll be able to do (official learning outcomes)

identify various tourism centers and their products in Nigeria
develop awareness and promotion packages for the destinations and their products
explain concept of Supply chain management and its performance indices
develop demand forecasting models for tourism in Nigeria
describe the relevance of tourism and hospitality “P’s”

Course contents

Identification of tourism centers, products across the country, promotion of their economic importance and trade values. Basic economic concepts; Supply chain management (importance, goals, logistics and sustainability); tourism chain and performance indices; tourism forecasting; demand forecasting methods and models.

Source: the Nigerian Universities Commission (NUC) Core Curriculum and Minimum Academic Standards (CCMAS). StudyOps loads this syllabus automatically when you study TRM 408.

TRM 408 — Tourism Economics, trade and Marketing

What you'll be able to do (official learning outcomes)

Course contents

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