HTM 311 — Entrepreneurship education in Hospitality and Tourism Management
HTM department course · Nigerian universities
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What you'll be able to do (official learning outcomes)
critically assess theories, paradigm, principles and concepts of entrepreneurship and small business
interpret the relationship of entrepreneurship and small businesses to society and the economy
demonstrate an understanding of the role of entrepreneurship and small businesses in developing and developed economies
analyze and understand factors influencing development, growth and failure of hospitality and tourism businesses; and
apply understanding and knowledge to the management of entrepreneurship and small business development
Course contents
Definitions, theories, and perspectives on small hospitality and tourism business and entrepreneurship. Nature of entrepreneurs and small business owners. Entrepreneurial management dynamism and growth. Franchising: Nature and types, trademark, royalty, product distribution channels. Culture and the initiation of entrepreneurship.
Source: the Nigerian Universities Commission (NUC) Core Curriculum and Minimum Academic Standards (CCMAS). StudyOps loads this syllabus automatically when you study HTM 311.