Official NUC CCMAS syllabus

PRS 402 — International Public Relations

PRS department course · Nigerian universities

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What you'll be able to do (official learning outcomes)

appreciate the definition of IPR
explain the history and development of IPR
recognise the influence of environmental factors
identify the factors responsible for the growth of IPR
explain the importance of listening as important tool in IPR planning; and
comprehend the media for IPR

Course contents

This course should start with the definition of international public relations IPR, the history or development of IPR, factors responsible for the growth of IPR and the importance of image and the environmental factors that affect the implementation of international PR campaigns.

Source: the Nigerian Universities Commission (NUC) Core Curriculum and Minimum Academic Standards (CCMAS). StudyOps loads this syllabus automatically when you study PRS 402.

PRS 402 — International Public Relations

What you'll be able to do (official learning outcomes)

Course contents

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