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What you'll be able to do (official learning outcomes)
At the end of the course, students should be able to
explain methods of persuasion and or influencing public opinion
outline the role of social media in shaping communication with public
apply processes of strategic communication writing-research-planning, communication, and evaluation; and
write media alerts, op-eds, blogs, press releasees and company fact sheets
Course contents
This course introduces students to the basic elements of professional writing for different publics and different media platforms. Students will explore writing different kinds of copy for print, broadcast media, web, and public relations pieces. 253
Source: the Nigerian Universities Commission (NUC) Core Curriculum and Minimum Academic Standards (CCMAS). StudyOps loads this syllabus automatically when you study STC 202.