Official NUC CCMAS syllabus

STC 310 — Strategic Campaign Management

STC department course · Nigerian universities

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What you'll be able to do (official learning outcomes)

At the end of the course, students should be able to
explain methods of strategic campaign planning and management and show how these fit within organisational goals
create a comprehensive strategic plan
apply acquired knowledge and experience to produce a campaign showing detail planning, organization, time management and evaluation skills; and
produce a portfolio of your executed campaign

Course contents

This course explores the conceptualization, planning and management of corporate, government and other non-profit organization’s campaigns. Students will be invited to use problem-oriented case studies in the creation, planning and execution of campaigns, Students work on group projects that develop and execute a public relation campaign…

Source: the Nigerian Universities Commission (NUC) Core Curriculum and Minimum Academic Standards (CCMAS). StudyOps loads this syllabus automatically when you study STC 310.

STC 310 — Strategic Campaign Management

What you'll be able to do (official learning outcomes)

Course contents

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