STC 403 — Digital Strategic Communication Analytics
STC department course · Nigerian universities
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What you'll be able to do (official learning outcomes)
At the end of the course, students should be able to
apply qualitative and quantitative research in developing and evaluating communication plans
use digital advocacy strategies and organizing tools in promoting or supporting causes, candidates or organisations
outline strategies of social media content creation; and
evaluate key challenges in digital strategic communication
Course contents
This course acquaints students with methods and principles that guide the extracting of useful information from digital communication data. The course helps students to make sense of problems from a data perspective and analyze such problems.
Source: the Nigerian Universities Commission (NUC) Core Curriculum and Minimum Academic Standards (CCMAS). StudyOps loads this syllabus automatically when you study STC 403.